Elevate Your Writing with SEO Writing Assistant

The Semrush  SEO Writing Assistant (SWA) empowers writers to assess the SEO potential, originality, and readability of their content in real-time. It’s a versatile tool that not only checks plagiarism but also utilizes AI for composing and rewriting text effortlessly.

SEO Writing Assistant Key Features:

Plagiarism Checker:

• Ensure the originality of your content with the plagiarism checker feature.

AI Composing and Rewriting:

• Save time by using AI for composing and rewriting text with features like Rephraser, Compose with AI, and Ask AI.

Integration with Platforms:

• Connect SWA to Google Docs, WordPress, or MS Word for real-time SEO recommendations and compliance monitoring.

Benefits of Using SEO Writing Assistant:

1. Maintain Brand Voice:
   • Ensure your brand’s tone of voice remains consistent across all published content.
2. Optimize Copy:
   • Get real-time SEO recommendations to optimize your content effectively.
3. Pre-Publication Improvement:
   • Enhance your articles before publication, addressing SEO and readability concerns.
4. Enhance Readability:
   • Assess and improve your article’s readability, making it more user-friendly.
5. Quick SEO Quality Assessment:
   • Receive instant feedback on your article’s SEO quality.

How to Get Started SEO Writing Assistant:

Google Docs Add-On:SEO Writing Assistant

• Find SEO Writing Assistant in the Google Workspace Marketplace.
• Install the add-on, and it will appear as a sidebar in your Google Docs.

WordPress Plugin:SEO Writing Assistant

• Log in to your WordPress admin account.
• Search for Semrush SEO Writing Assistant in the Plugins section, or install via this link.
• Activate SEO Writing Assistant and connect it to your Semrush account.

MS Word Add-On:SEO Writing Assistant

• Create a new Word doc, head to ‘Insert,’ and click on ‘My Add-ins.’
• Find Semrush SEO Writing Assistant and add it.
• Access the tool using the “Show SWA” icon in your ‘Home’ views.

Utilizing SEO Writing Assistant:

Creating New Recommendations:

• Enter target keywords, location, and device to get recommendations.

Changing Recommendations:

• Adjust target keywords, location, or device by clicking on the pencil icon.

Rephraser Feature:

• Save time on rewriting small parts of your copy using the Rephraser feature.
• Select text and choose to rephrase, simplify, expand, or summarize.

Compose with AI:

• Generate more content on a topic or ask for specific content with the Compose feature.

Ask AI:

• Ask AI any question and receive an answer to use in your content.

Overall Score:

• View real-time overall score based on Readability, SEO, Originality, and Tone of Voice.

Readability, SEO, Tone of Voice Metrics:

• Dive into detailed metrics for each aspect to fine-tune your content.

Originality Checker:

• Check for signs of plagiarism and rewrite unoriginal text seamlessly.

Collaborate and Manage Documents:

• Share and distribute workload with the document-sharing feature.
• Manage documents efficiently by archiving or unarchiving them.

Limits:

• Free and Pro users can generate 2 documents per account.
• Guru and Business users have unlimited documents per month.

Plagiarism Checker Limits:

• 3 checks for Pro, 5 for Guru, and 10 for Business subscriptions.
• Additional checks can be purchased from the Subscription Info page.

Smart Writer Words Limits:

The limits for the Rephraser and Split features follow the same concept but use a separate kind of limit called Smart Writer Words. The limits for this feature are as follows:

• Pro — 500 words per account
• Guru — 1000 words per month
• Business — 2000 words per month

Please note: to Rephrase, Simplify, or Summarize, the tool uses 1 Smart Writer Words limit for 1 word. The Expand feature spends 2 Smart Writer Words limits for 1 word.

The Split option consumes the same kind of limits. Each split applied to a text uses 10 Smart Writer Words limits.